Web promotion is vital - to be successful a website needs to be found.

There are many ways to promote a website if money is no object! But most businesses don't have limitless budgets, and whilst Pay Per Click advertising might stack up on a 'cost per lead' basis it can still prove to be very expensive.

If your website is listed on the first couple of pages on the leading search engines you'll see a steady flow of traffic and plenty of enquiries.

We offer a "mix" of web promotion methods to ensure that your site will attract visitors.
SEO - Search Engine Optimisation
This involves optimising both the body text and the HTML code within web pages so that your "keywords" are used to maximum advantage. We do this as a matter of course when designing a new website and we can also offer this as a service if your existing website is badly optimised.

If your website is badly optimised it will cost relatively little for us to optimise it correctl.

Landing Pages and Dedicated Microsites
Sometimes in a very competitive business sector SEO (see above) is not enough. We can offer several 'aggressive' methods to enhance your search engine placement, and the correct use of landing pages and microsites can pay dividends.

These generally require a new, dedicated domain name and sub-domains. Pages are then created, strategically optimised for given keywords and search phrases.

Pay Per Click Advertising
Sometimes pay-per-click advertising is an ideal medium. In such cases we can offer invaluable keyword research to establish the top keywords and phrases. We can also advise on advertising copy, click-through destinations, etc.

Web Directories & Portals
According to your type of business, we can list your site on popular directories and portals. This ensures a good flow of well targetted traffic.

Reciprocal Link Building
Website 'popularity' is a measure of other relevant sites that link to yours and vice-versa. We can install link management software on your website to help automate and accelerate the process of acquiring reciprocal links.

Press Releases
If you've got something to announce let us help... we can ensure it reaches media (online and offline) contacts either national or worldwide. We can compose professional press releases and circulate them within hours.

What are YOUR keywords?
You can tell us about your prefered keywords and we can find some for your website.
Finding right keywords can and using proper promotion techniques can really lift your ongoing sales.

Alchemy - or just hard work?
There's no real secret to successful web promotion, just a bit of knowledge, a lot of hard work, time, effort, analysis, reporting - and then some!